About us
ABOUT US
Shaping our future
With all the global problems our planet faces today,
communities of people concerned with them are growing
to prevent the negative impact.
Discover New Styles
Write one or two paragraphs describing your product or services. To be successful your content needs to be useful to your readers.
Start with the customer – find out what they need and provide it to them.
Changing the world is possible.
We’ve done it before.
Meet our eyewear specialists
Dedicated professionals driving our eyewear success
Tony Fred
Chief Executive Officer
Founder and chief designer, Alex is the creative mind behind our brand. He enjoys being hands-on in designing frames, selecting materials, and shaping the customer experience.
Jordan Lee
Chief Eyewear Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the eyewear industry, Mich has helped the company to get where it is today. Mich is among the best minds in eyewear fashion.
Aline Turner
Chief Optical Officer
Aline is a passionate eyewear enthusiast who loves helping others find their perfect pair of glasses. She mentors 100+ in-house stylists and looks after the community of thousands of eyewear lovers.
Iris Joe
Chief Eyewear Officer
Emma, our optical expert, utilizes her extensive knowledge to curate the best selection of eyewear. She is passionate about enhancing vision and style for every customer.